Context
Ongoing work on Zagala — Insurance CRM. The panel already handled policies and internal school-offer CRUD, but parents had no easy NNW comparison on the site, and the agency could not see which offers actually drew clicks. In parallel, the sales-facing front (forms, copy, search visibility) was tightened.
Period: September 2026
Scope
- School NNW catalog — public listing with filters, featured offers on the homepage, details with policy PDFs and CTA.
- Pricing variants in admin — manage offers and premiums without spreadsheets; consistent front presentation.
- Interest stats — which offers are opened, which attachments are downloaded, and which continue toward contact.
- Policy forms — split payments (cash + other methods) on the insurance path.
- Front and SEO — clearer service copy, organic meta, sitemap/robots; panel kept out of indexing.
- UI consistency — admin closer to the front brand, easier to use on desktop and mobile.
Result
- School NNW can be compared on the site — not only over the phone or email.
- The agency sees which offers draw interest and keeps pricing variants in one panel.
- Laravel — NNW catalog, stats, split-payment forms, front SEO on a live CRM.